At Home With Andrea | Building capital for a new home service business by collecting bookings and gifts of all sizes.
What At Home with Andrea is All About
Hi! I’m Andrea. I am a teacher, artist, and friend.
When I was a kid, I made a killing in allowance because I was the helper of our house. I learned from a young age just how wonderful it felt to spend an entire Saturday cleaning and organizing my room and laying back to take in the atmosphere. Was I a nerd? Absolutely. But that desire for a harmonious living space stuck with me, and now I am ready to put it to work.
My first business was a lemonade stand. I was 8 and in Southern Florida. Even then, I was able to analyze my market and provide a tasty solution–people were thirsty in the 90 degree heat. I marketed by riding my bike around the neighborhood yelling “Ice cold lemonade on 45th Street!” . I had product quality measures–every drop had the perfect ratio of Country Time powder and filtered water. I even hired an employee! She quit when I wouldn’t give her 50% or gross earnings, but I knew even then that that wasn’t an appropriate rate for a cashier. I made about $15 dollars, largely in change from my peers and a couple of sweaty dads who just finished yard work. I was rich! I put $10 in my piggy bank, and kept $5 in my wallet for miscellaneous candy items.
In my adult life, I have kept a “real” job and put myself through school. I received my Teaching Certificate in English and Spanish in 2011 and have spent the last 6 years in education. I absolutely love helping children and adults to reach their goals. However, that entrepreneurial itch never left. I am ready now to see where it can take me.
At Home with Andrea is my solution to:
- Owning my own small business
- Using my creative talents to beautify and increase aesthetic
- Providing healthy meal solutions for busy families (I love to cook!)
- Building my relationships within my community
- Maintaining my freedom to teach, in a 1-on-1 setting
- Increasing giving by offering a 10% discount on “Pay it Forward” services– pre-paid services gifted to someone familiar, or a neighbor in need
Every contribution to this campaign will go directly to supporting the start up of At Home with Andrea. From cleaning supplies, interior design reference books, on-the-go kitchen tools, uniforms, etc., your contribution – of any size – will make a difference.
Give & Receive
I am looking to raise $5,000 for the startup costs. Each gift of $30 or more receives a service. See the perks section for more information. These perks make your gift less like a handout and more like a pre-paid service!
Startup costs include:
- Cleaning supplies and tools
- Website, Marketing, and Accounting tools
- Interior Design reference materials
- Home Staging supplies
- Travel expenses
- Income padding for career transition while building clients
Risks & Challenges
It will take a lot of work and tenacity to build clientele. I will largely rely on word-of-mouth to promote my new business. I will also need to reflect and refine my marketing strategies to make sure I am offering the right services to the right people at the right time. I am tenacious! I am ready! I am organized!
I plan on beginning my startup marketing campaign with discounts on services rendered within the first 3 months. I also have a Pay it Forward plan in place where services are rendered at a 10% discount when purchased for someone else, which will increase clientele and promote a sense of community.
Other Ways You Can Help
Short on cash to contribute to capital? No worries! At Home with Andrea will graciously accept likes and shares on social media, and word-of-mouth referrals!
I also have an Amazon Wish List for supplies and uniforms. Check it out here: http://a.co/2xpJfAS