Kula Foods | Good Mood Food
Hi! I’m Chef Shel Leigh or Michelle, whichever you prefer to call me. I have a Master’s degree in Education, am a certified plant-based chef, and a woman with a vision. I want to make it easier to be healthy by bringing my line of plant-based gluten-free products to a store near you.
Kula is a sanskrit word which means community of choice or heart. I started making vegan cheese in my kid’s closet a year ago. Since then, through the will of the community, we have grown into a full-fledged rapidly expanding business. In order to get our products to more locations, near you, we need help.
We re-invest every cent in the company and have been going without heat just to keep going. When you help us today you will be helping us pay to get the additional product testing done so we can launch more of our products, source sustainable packaging and hire some help in the kitchen.
We are trying to raise $55,000
This amount will solve all of our immediate growth needs and set us up to keep growing. The money for a good quality heating/air system will allow us to work in greater comfort and better regulate temperatures for fermentation.
The money for two part-time salaries will allow us to expand exponentially. With more help we will be able to create more products, sell more products and grow.
The money “earmarked” for testing will allow us to create HACCP plans and test our mushroom jerky and mushroom meat products.
New market gear is needed before the next farmer’s market season which starts in late March. We want to purchase sustainable electric coolers, signage, and displays.
If we don’t reach our funding goals any monies earned will be spent in the order listed: heat, salaries, testing, market gear.
$8000 will go for heat/air system for the Kula Kitchen
20,000 part-time salary
20,000 part-time salary
$2,000 New Market Gear
$5,000 Product Testing and Packaging
For helping with our campaign you’ll be the first to receive our exclusive products.
$50 contribution = powder pack (includes our powdered cheese, coco mix, and brownie mix)
$100 contribution = Lg. Powder pack (includes our powdered cheese, coco mix, brownie mix, pancake mix and waffle mix)
$500 contribution = Refrigeration pack (5 powders + refrigerated cashew cheese sampler pack)
$1000 contribution = Lg Powder pack & Refrigeration pack PLUS all new Kula products for life! Anytime Chef Shel Leigh creates a new product (which is several times a year)…you will be the first to receive it and invited to provide feedback, help name and market the product.
$5000 contribution = Chef Shel will travel to you to cook a private dinner for up to 10 people
Helping Kula Foods grow will pave the way for a new generation of products to take hold in the marketplace. Products that are sustainable, honest and designed for health.
We’ve taken this company from a concept to a product. In our first year we generated 100K in revenue just from sales at one farmer’s market and proven there is a demand for our products. We need help taking the next steps to get these products to a wider audience.
Kula Foods is a chef driven, woman led company which creates superior products designed for maximum health. It was born out of Michelle’s own experience, illness and her passion to make healthy food accessible while providing knowledge and information to help educate the consumer. Our cashew cheeses are fermented and offer all the benefits of cashews and probiotics. All our products are engineered for optimal health benefits. Our mushroom jerky is 30% protein and rich in vitamins and nutrients. Many of our products affect your serotonin levels and will help improve your mood. Hence our tagline, Good Mood Food.
We’re asking for help today so we can continue to grow our product offerings while maintaining control for the line. This will not be easy and almost as soon as we grow we’ll need to grow again, but these next steps, the ones your contribution will be helping us take, are among the most important. We will expand to more markets, have more product testing done and hire some help. This will, in turn, allow us to generate enough income to take future growth steps on our own.
These next steps are critical to our success and longevity as a company. We have shown ourselves to have the grit, determination, and the bootstrap mentality necessary to succeed. We so appreciate your help today whether you are able to contribute monetarily or by sharing the campaign with your friend group we are grateful to you.