Sonhadora Meadery Launch Campaign | Help us open Sonhadora Meadery so we may create and share irresistible mead
What is Mead?
Mead: An alcoholic drink where the main fermentable is honey.
Mead is a versatile drink. Like wine, it can range from dry, semi-sweet, to sweet. Also, like varieties of grapes in wine, the honey used in mead can bring many different characteristics depending on what type of flowers the bees are visiting.
What is Sonhadora Meadery
Sonhadora is a Portuguese word meaning “Daydreamer” or “Stargazer”
This is part of our core values. Our mead is not just a drink: it’s something to help inspire. We want our meadery to be there to encourage community to come together & dream together.
Who is Sonhadora Meadery
We’re doing this!
Thank you to all our friends and family over the past years that we have shared our meads with and let us pontificate to them on this dream. It is now time to make our meadery a reality and share our meads new friends, starting here!
Our names are Ron and Jenna Andrade and we are the owners of Sonhadora Meadery.
It has been our dream to be entrepreneurs, but have never made the connection to the right idea to put passion behind… until now.
We want to open a meadery, not just to share our irresistible meads, but use it as a vessel to create community. Our happiness is to hear your stories about sitting around the table with friends and family for an unforgettable night of community and joy and have a bottle of our mead at that table to share.
We would like to express our gratitude to you in helping make this a reality.
What Will the Funding Go Toward?
The funds raised will go towards bringing Sonhadora meads to market.
We will be starting with production in a 1100sq foot building without a tasting room. This allows us a low cost way to get started while licensing and production begin. A tasting room is the goal, but that is a zoning issue and we are working with the local gov. to figure that out, so it is distribution only at the start. Licensing is a bit tricky with alcoholic beverages, so our first hurdle is to get our production area ready quickly, so we can start the licensing process. We have already begun to work with local government and an architect to get the details right to keep that time-frame as short as possible.
So our main goal with this campaign is to open a production facility:
- We have a location, but utilities need to be brought up to code.
- We need to purchase the fermenters and brewing supplies.
- We need the honey, yeast, and ingredients to start those first batches.
All of these things will allow us to begin production and make the step toward our ultimate goal of opening a tasting room so we can give the personal experience of our meads directly to you.
As we build up to that, we will begin to distribute locally and expand outward as the distribution list grows. We will also begin online sales in Michigan and further, but will be dependent on what states allow “out-of-state” wine sales.
Also, you’ll be supporting a small business startup that will eventually employ others in the community.
Risks & Challenges
As they say, time is our enemy. We want to take advantage of a quickly growing industry and want to get our product to market by mid 2019. To accomplish this, many legal hurdles have to be crossed because this is an alcoholic drink.
But we are building strong relationships with our community and our support grows day by day.
Other Ways You Can Help
We know some people just can’t contribute, but that doesn’t mean you can’t help:
- We are asking folks to get the word out and make some buzz about our campaign.
- Check out our Facebook page and Instagram page and tell all your friends about us.
- Don’t forget to use the Indiegogo share tools!
…and that’s all there is to it.